Toys R Us relaunches its website where online sales are powered by Target

TechCrunchToys R Us is back online, thanks to a new deal with Target. Tru Kids, the parent company that acquired the defunct toy chain following its bankruptcy, has announced the relaunch of the ToysRUs.com website as it begins the process of opening its retail stores ...

October 9th 2019


Toys R Us Relaunches Website With New Target Partnership

NewsweekToys R Us has relaunched its website today, to go with its new Target partnership. Target Corporation and Tru Kids Brands, the parent of the Toys R Us brand, are partnering to support the Toys R Us shopping experience both online and instore. Target will ...

October 9th 2019


Target is helping to revive the Toys 'R' Us brand online

CNNThe US retail chain has announced a partnership with Toys "R" Us parent company, Tru Kids Brands, to relaunch the iconic toy brand online in the United States. Toys "R" Us filed for bankruptcy in the United States in 2017 and closed all its US and UK stores ...

October 9th 2019


Toys 'R' Us website is back, courtesy of its rival Target

News 12 New JerseyTru Kids Brands, the parent company of Toys “R” Us, is teaming up with Target Corp. to relaunch Toysrus.com ahead of the holiday shopping season, according to a joint release. The website went live Tuesday, and features product reviews, directing users to ...

October 9th 2019


Target to profit from Toys 'R' Us relaunch through unusual partnership

Baltimore Sun"This is great for Target," said Neil Saunders, an analyst with GlobalData Retail. "Essentially, it's almost like Target acquired some of the assets of the Toys 'R' Us brand without having to spend a penny. It's inevitably going to send some business Target's way.

October 9th 2019


Return of Toys 'R' Us? Closures in 2018 Won't Be The End For the Beloved Children's Store

NewsweekEvery American who fondly remembered wistfully perusing the aisles of Toys "R" Us as a child — or scouring those same aisles as a parent hoping to find the perfect gift — was heartbroken in 2018 when the bankrupted retailer closed its doors. Now, roughly ...

June 23rd 2019


Toys 'R' Us Is Making A Comeback, 2 New Stores Opening This Year

CBS Los AngelesLOS ANGELES (CBSLA) – New Toys “R” Us stores are opening in the U.S. this year according to reports. After the popular toy store closed its doors in the U.S. last year, two new stores have been planned to open in 2019. Thanks to Richard Barry, a former ...

June 23rd 2019


Toys 'R' Us to open new stores ahead of the holidays

New York PostThe makers of Little Tikes, Bratz dolls and L.O.L. Surprise! toys are signing on as the owners of Toys “R” Us gear up to open new stores in time for the holidays. “This market needs a self-standing toy store, that's for sure,” MGA Entertainment Inc. CEO Isaac ...

June 22nd 2019


Toys 'R' Us Stores Are Returning

CBS Pittsburgh(CNN) — Toys “R” Us stores are coming back this year. Richard Barry, CEO of Tru Kids Brands and former global chief merchandising officer at Toys “R” Us, plans to open at least two Toys “R” Us stores this year, according to a person familiar with Barry's ...

June 22nd 2019


Toys 'R' Us stores are coming back in time for the holidays

MashableTru Kids Inc. CEO Richard Barry, who used to be an executive at Toys 'R' Us, plans to open a half-dozen stores in the U.S. by the end of the year. A new online store is also expected to arrive as well. The new Toys 'R' Us stores he's pitching are said to be ...

June 22nd 2019